The rise of 'mind mapping' as the most prominent visual business brainstorming technology has solved many problems in helping to clarify ideas.
But, in the wake of this growth, a challenge has developed: how to decipher mind maps once handed over to team members.
Richcontent claims to have solved this problem by organising the thought process into linear visual storyboards. These storyboards, rich with associative thinking elements, images, links and fonts, make the idea hand-over much more elegant.
We are firm believers in the associative thinking processand providing visuals to help support idea generation" comments Mark Alan EffingerCEO of Richcontent. "The greatest challenge we have seen in corporations using mind maps is that the visual display often lacks the critical process that helps bring an idea to light for team members. It can be 'spaghetti code' to those who were not present in the mind mapping session. The Expertsystem-Expertlingo software suite tackles that head-on by ordering the graphical elements in such a way that anyone can follow each step in the process. Simple. Clean. Natural."
The Expertsystem-Expertlingo product line consists of three elements that support and accelerate the brainstorming process.
Firstan Expertsystem Idea Organiser that provides a palette and outlining solution to arrange each entry in a Brainstorming Session; secondseventeen Experttopic Modules that provide hundreds to thousands of systematic questions developed by industry leaders (these questions stimulate the mind and help drill-down on problems and ideas - advertisingmarketingconflict resolutionspeech and screen writingand a host of other critical business issues are addresses in individual modules); and thirdthe Expertlingo Associative Thinking program.
This interface provides 4.3 million wordsphraseshypernymsdefinitions and word associations to trigger and help drive the creative process. In additionthe program also delivers over 600000 stock photo images to add visual elements to each brainstorming session entry. JPEG images can also be imported from the user's hard drive.
The three elements comprise a complete brainstorming and problem solving system. By selecting questionsadding creative content and combining and organising the resultsthe Expertsystem-Expertlingo program promises to take complexmany-threaded ideas and clarify them in easy-to-understandorganised processes.
"We have been teaching and creating brainstormingcreativity and problem solving since 1983starting with flashcards and then leveraging the processes with the classic Ideafisher software application" says Eric KinneyCTO for Richcontent. "We have seen our clientsfrom startups and sole practitioners to the Fortune 5000gain immediate results from our programs combination of wildly creative associative thinking processes combined with the visual outlining and presentation process. With version 8 about to be releasedwe believe we have created a true partner to visual mind map users."
The Expertsystem-Expertlingo software suite is available today from the Richcontent website and through various resellers and affiliates. Starting at EUR77 ($99)the program can be custom designed to solve any combination of challenges by the user by adding Experttopic modules as needed. The modules range in price from EUR20 to EUR38 ($25 to $49) eachor discounted in bundles. A freefully-operational 15-day trial version is available from the Richcontent website.
For more informationvisit www.richcontent.com
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