Software helps to accelerate innovation

Paul Boughton
Invention Machine is releasing Invention Machine Goldfire 5.0, a new task-based innovation software package that the company says will accelerate innovation initiatives and help engineers innovate on a daily basis. It will enable managers and users to track enterprise-wide innovation trends and programmes in real time. Goldfire users will also get unlimited access to online computer-based training courses, including the new Goldfire 5.0 courseware, at no additional cost.

Goldfire 5.0 builds on Invention Machine's existing innovation technology. The software's new user interface provides a flexible approach to innovation, as it enables users to navigate through more than 12 critical innovation tasks - from designing new products and fixing defects to identifying new market opportunities and analysing technology trends. It allows innovators to define their own innovation tasks, based on the level of problem they are looking to solve, from root cause analysis and function modelling to technology evolution and trend analysis.

In addition, Goldfire 5.0's innovation metrics give executives and managers a snapshot of the company's innovation landscape, trends and programme successes, as well as detailed view of specific projects.

James Todhunter, chief technology officer at Invention Machine, comments: "Companies are under tremendous pressure to deliver market-leading products quickly and cost-effectively. With Goldfire 5.0's task-based innovation approach, companies can easily operationalise everyday innovation and deliver the right products the first time, consistently."

This new software package is designed to connect knowledge workers with specific innovation tasks and appropriate workflows. For example, if users are looking for new market opportunities for an existing technology, the software will show users what to look for and expected results, as well as guide them through the appropriate steps – from identifying core competencies to analysing market opportunities. It also features the Goldfire Desktop, which is a dynamic widget that sits on the desktop and details tasks and projects as well as bringing the power of Goldfire to users, even when they are not actively working within the software.

Goldfire 5.0 was designed in collaboration with Invention Machine customers primarily to address their innovation needs and business priorities. Invention Machine engineers also studied customers' innovation ecosystem to better understand the environment in which Goldfire operates, and they researched usability needs. Participating companies included Lifetime Brands, Baxter Healthcare, ConocoPhillips, Hexcel, Interface and Whirlpool.

Based on customer feedback, Invention Machine has also updated and extended Goldfire courseware to reflect the innovation tasks in release 5.0. All new and existing e-learning courses are being offered to users on active maintenance at no charge.

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